* BILL MOYER
BILL MOYER (1933-2002) was a globally acclaimed organizer, writer, educator and trainer in nonviolent social movements, active in a dozen countries for forty years. He was SCLC (Southern Christian Leadership Conference) staff for Dr. Martin Luther King Jr., the American Friends Service Committee, Movement For A New Society, Keystone Safe Energy Alliance, and Executive Director of the Social Movement Empowerment Project in San Francisco.
A co-founder and most influential strategist of Movement for a new Society, along with GEORGE LAKEY, Moyer’s best known for his “Movement Action Plan” (MAP) conceptual framework. Its comprehensive descriptions of his “Eight Stages of Social Movements” and “Four Roles of Activists” — all detailed below — and in his seminal organizing manual, “Doing Democracy: The MAP Model for Organizing Social Movements“, also explained at Activisttraining.org. (See his wiki page.)
The Movement Action Plan (MAP): 8 Stages, 4 Roles, Campaign Strategy
“Doing Democracy: The MAP Model for Organizing Social Movements.”
This essential guide provides the most usable theory and working model for understanding and analyzing citizen movements and how they can best succeed in the long term. Bill Moyer (with co-authors JoAnn McAllister, Mary Lou Finley and Steven Soifer), brilliantly compare MAP to nine popular models of social movements taught at universities, and apply MAP to five social movements: civil rights, anti-nuclear energy, gay and lesbian rights, breast cancer, and anti-corporate globalization. They conclude with a chapter on the future of activist strategies.
- Four Roles of Activists: Effective vs. Counterproductive
- The 8 Stages of Social Movements
- SLIDESHOW: 7 Graphic charts explain MAP’s 8 Stages
- Strategy and Tactics Overview by Bill Moyer
- Order “Doing Democracy” or Borrow it free!
- Also from CommonsLibrary.org
- See a further exploration in This Is an Uprising: How
Nonviolent Revolt Is Shaping the Twenty-First Century
by Mark & Paul Engler; See DemocracyUprising.com
Bill Moyer, MNS co-founder and developer of the widely acclaimed “Movement Action Plan” authored many seminal resources linked at ActivistTraining.org, including:
Movement Action Plan video: Moyer’s final (48 mins.)